Dar es Salaam: The first East African Community (EAC) Quality Awards acknowledged eight companies and SMEs from Tanzania, Rwanda and Burundi.The companies had already achieved quality excellence in the regional quality competitions. The ceremony was held in Dar es Salaam at the Four Points by Sheraton...

MARKUP organizes the 1st EAC Quality Award Global trade in agriculture products has increased tenfold in the last decade with enormous impact on both the health of populations and the economies of nations. We do not often think about the quality of the products we buy- and especially the food we...

Growing avocado as a cash crop has gained popularity in Tanzania over recent years. Large-scale investors opt for the crop, expecting solid financial returns. However, farming and trading avocados has challenges that hamper the avocado business: prices are fluctuating, diseases are hard to control,...

The direct contact between coffee producers and exporters and coffee consumers and importers is one of the most important selling points in the trade of specialty coffees. Consumers like to know that their early morning cup comes from sustainable sources, and they are ready to pay a higher price if...

Amon Shantiwa (44) is a coffee farmer and resident of Iyenga Village in Songwe region in Tanzania. He is a member of Iyenga Agricultural Marketing Cooperative Society (Iyenga AMCOS) and a beneficiary of the EU-EAC MARKUP ‘To Certification and Beyond’ project, funded by the European Union and implemented...

MARKUP in Nane Nane Exhibitions, Mbeya, Tanzania EU-EAC MARKUP, through Solidaridad, will mark Farmers' Day (Nane Nane), celebrated each year on the 8th August in Tanzania, and celebrate the achievements of farmers and small and medium companies engaged in the project To Certification and Beyond. The...

We are happy to share a new summary publication with highlights of what MARKUP has achieved.  When the MARKUP PCU team met for the first time on 1st October 2018, it was clear that success would depend on all stakeholders doing their part and pulling together. Nearly four years down the road,...

To Certification and Beyond is part of the EU-EAC Market Access Upgrade Programme in Tanzania. To Certification and Beyond addresses the coffee, horticulture and tea sectors in Tanzania. The project, which runs from June 2020 to December 2023 involves about 21,000 smallholder farmers in Zanzibar,...

The EU-EAC Market Access Upgrade Programme (MARKUP) strives to break the international trade barriers through awareness creation and improving market access of East African products to the regional and international markets.Recently, the International Trade Centre (ITC) and the European Speciality...

Mrs Pelagie Uwamugurije (50) is a pineapple farmer and trader in Nyamagabe District in Rwanda. In 2021, she joined the new pineapple collection and selling centre there, an initiative supported by the Oxfam through Sustainable Horticulture Value Chains (HVC) Project a project financed by the European...

MARKUP celebrates the International Women’s Day 2022 To mark International Women’s Day this year, MARKUP is celebrating the amazing contribution of women across our programme and is encouraged by the positive uptake and concrete results realised. The participation of women in a range of activities-...

EU-EAC MARKUP, through ITC, brought 10 avocado exporters from Kenya and Tanzania to the virtual exhibition Fruit Attraction LiveConnect. The second edition of this trade fair took place from 5 to 7 October 2021. The avocado exporters were among the 500 exhibitors operating in the fresh produce industry...