22nd EAC MSME Trade Fair

Buy East Africa to Build East Africa for Resilience and Sustainable Development

8th - 18th October 2022

22nd EAC Micro, Small and Medium Enterprises (MSME) Trade Fair
The main objective of the Trade Fair is to contribute towards the realisation of the region’s development goals and aspirations by lending support to Micro, Small and Medium Enterprises, who are the beating heart of the economies in the region.
Read more..
The main objective of the Trade Fair is to contribute towards the realisation of the region’s development goals and aspirations by lending support to Micro, Small and Medium Enterprises, who are the beating heart of the economies in the region.
Read more..

  • A regional development initiative that provides support to small and medium-sized enterprises (SMEs) in the East African Community (EAC).

    The Market Access Upgrade Programme (MARKUP) aims to increase exports of agribusiness and horticultural products and promote regional integration and access to the European market.

  • A regional development initiative that provides support to small and medium-sized enterprises (SMEs) in the East African Community (EAC).

    The Market Access Upgrade Programme (MARKUP) aims to increase exports of agribusiness and horticultural products and promote regional integration and access to the European market.

  • A regional development initiative that provides support to small and medium-sized enterprises (SMEs) in the East African Community (EAC).

    The Market Access Upgrade Programme (MARKUP) aims to increase exports of agribusiness and horticultural products and promote regional integration and access to the European market.
Co-funded by the
European Union
East African Community

MARKUP assists small and medium-sized enterprises (SMEs) in Burundi, Kenya, Rwanda, Tanzania and Uganda by targeting specific agricultural commodities (i.e. avocado, cocoa, coffee, spices, tea and horticulture).

Interventions focus on:

  • The identification and elimination of barriers to trade
  • Improving competitiveness
  • Strengthening of value addition
  • Ensuring compliance with international regulations and standards
  • Providing access to trade finance
  • Supporting the identification of opportunities for trade and foreign direct investments

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For more information, please contact us at:

MARKUP Programme Coordination Unit c/o Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH
P.O. Box 13854
Arusha International Conference Centre (AICC)
Ngorongoro Wing, 6th Floor
Email: This email address is being protected from spambots. You need JavaScript enabled to view it.
Arusha, United Republic of Tanzania

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