Young agripreneurs in Bujumbura (Burundi) and Juba (South Sudan) took part in an intensive training programme focused on market access and business development in agriculture.
The programme started with a two-day Training of Trainers (ToT), where local facilitators were equipped with the skills and tools to support youth-led agri-business initiatives.
This was followed by a three-day Bootcamp in each location, designed to be highly practical and hands-on. Participants learned how to segment their markets, define their target customers, and develop strong value propositions. They also worked on structuring their ideas using the Business Model Canvas, and explored strategies for positioning, sales, and communication.
To wrap up, the programme featured a pitch training session where participants practiced delivering clear, compelling presentations. By the end of the week, these young agripreneurs were more confident, better prepared, and ready to lead innovative agricultural ventures in their communities.